Midlife crisis at 50? Not for these watch brands, they’re just getting started
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Midlife crisis at 50? Not for these spotter brands, they're just getting started
Watchmaking milestones remembered one-half a century later.

The TAG Heuer Monaco Calibre 11. (Photo: TAG Heuer)
15 Jul 2022 06:30AM (Updated: 04 Jul 2022 06:04PM)
In 2015, Fourth dimension published a report that estimated the lifespan of nearly modern, publicly traded companies to be about 10 years. The majority of watchmaking companies, on the other manus, have been around for more than a century: Heuer was founded in 1860, Omega in 1848, Seiko in 1881 and Zenith in 1865. They survived world wars, the quartz crunch/revolution, and will probably proceed to soldier on well into the future.
In 2019, these firms celebrate a half-century milestone. From unveiling the earth's first quartz movements to landing on the moon in 1969, here'south what these accomplishments wait like, 50 years on.
OMEGA
First watch worn on the moon
1969 was the year that humanity raced to put a man on the moon. Neil Armstrong and Buzz Aldrin were, of course, the beginning humans to ever set pes on the lunar surface. For lookout man enthusiasts, what'due south pregnant is that they had with them the Omega Speedmaster Professional, earning that timepiece the championship of 'get-go watch worn on the moon'.
READ> What the 50th anniversary of the moon landing means for Omega Moonwatch fans
It's been 50 years since Armstrong took "i small step for man, ane giant leap for mankind" during the Apollo 11 mission. This year, there are non ane but ii new limited editions to commemorate this historical outcome. The first is a solid 18K gold Speedmaster made from Omega's latest proprietary alloy, Moonshine Gold. This precious metallic is said to be slightly paler than yellowish gilt and keeps its colour and lustre for a much longer period of fourth dimension.

The 2d limited edition to commemorate this event is another Speedmaster, this fourth dimension in stainless steel but with Moonshine Gold elements weaved in throughout its pattern.

READ> A vintage Omega Moonwatch can now fetch more S$500,000
SEIKO
First quartz wristwatch in the earth
Although Seiko was a strong contender for the first Automatic Chronograph in 1969 with the Seiko 6139, the bigger story for the Japanese watchmaker was the launch of the very first quartz wristwatch in the world. The Seiko Astron was unveiled in December of that year and heralded a new revolution for Seiko (just was the beginning of the quartz crisis for the Swiss watchmakers). At the fourth dimension, the Astron's precision of +5/-five seconds a month was practically unheard of.

In l years, however, the applied science for electronic wristwatches accept grown by leaps and bounds. Today, the Astron GPS Solar 5X, a serial designed to pay homage to the first quartz Astron, offers an accuracy of one second divergence every 100,000 years. It does this by connecting to a GPS network upward to twice a twenty-four hour period to maintain the correct time. By tapping into this network, the lookout is besides capable of changing the time as the wearer crosses into dissimilar timezones. Best of all, the picket is solar powered, practically eliminating the need for a battery alter.
TAG HEUER
Outset automatic chronograph wristwatch (tied with Zenith) – the Monaco
This twelvemonth marks the 50th anniversary since the introduction of TAG Heuer's now-iconic Monaco picket. Inevitably, the birth of the Monaco also marks the nascency of the world's offset automatic chronograph movement. Back in 1969, the race was on to create the very showtime self-winding chronograph and the Calibre xi move, in the kickoff Monaco, was actually born of a collaboration between Heuer, Breitling and Hamilton and the movement maker Dubois Depraz. For the debut of Calibre 11, Heuer designed the world's start waterproof square case to house it and thus the legend of the Monaco was built-in.

To celebrate a slice of Heuer history, the brand has announced v different limited edition references of the Monaco to be launched throughout the course of the year. The first debuted at the 2022 Monaco Formula 1 Grand Prix and comes with a light-green dial with brownish and yellow touches and a Cotes de Geneve finishing.

Today, it is impossible to call back of the Monaco without thinking of it on Steve McQueen'south wrist in the 1971 picture show Le Mans. And so the second limited edition piece was launched during the Le Mans weekend in France. This piece aimed to capture the speed and style of the lookout man's second decade, thus this second 50th Anniversary Monaco comes with a cerise sunburst dial.
ZENITH
Kickoff automatic chronograph wristwatch (tied with Heuer) – the El Primero
1969 was the yr that three competing brands raced to exist the first to offering an automatic chronograph movement in a wristwatch. The El Primero from Zenith was ane of them, and to date, the move remains one of the most precise series-made chronographs. To earn its legendary championship, the El Primero offered a loftier frequency of 36,000 vph, a cavalcade-bicycle chronograph mechanism, and an automatic winding system that delivered 50 hours of power reserve. Impressive even by today's standards, the El Primero was a groundbreaking feat.

To celebrate this momentous anniversary, Zenith has reissued the very watch that the El Primero motion debuted in – the A384. In order to preserve the emotional entreatment that comes with a timepiece of this magnitude, The A384 Revival is every bit close to the original as possible. Each part of the A384 from 1969 was digitised so it could be accurately reproduced. From the 37mm faceted steel instance to the lacquered white and black tachymeter dial, aesthetically information technology is identical to the original. The but updates to the watch come up in the form of a sapphire crystal (instead of acrylic); a articulate case back; and a new El Primero 400 chronograph move.
READ> Asian watch collectors are going vintage in a large fashion, says Christie's spotter consultant
Source: https://cnalifestyle.channelnewsasia.com/obsessions/watchmaking-milestones-240016
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